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July's top directories in order of popularity were -

August Stats - 13096 Pageviews from 6351 unique visitors

August's top directories in order of popularity were -

How to make your website more trustworthy ...


Trust is a factor in Google's ranking algorithm. Reputable websites that can be trusted get better rankings than websites of dubious origin. Google does not want to show low quality websites in the search results.

For that reason, it is important that you can convince Google that your business is for real and that your website can be trusted.

How to make your website more trustworthy

1. You need a trustworthy domain name

Old domains with a spam free history usually get better rankings than brand new domains. If you can buy such a domain name, your business might benefit from it if the domain was used for similar businesses before.

Do not use exotic top level domains. If you are in NZ, use, .nz or .com. If you're in another country, use the official top level domain of your country. 

Order your domain with a renewal period of 2 or more years to show search engines that the domain is not a throwaway domain.

Do not use more than one hyphen in your domain (better avoid them at all). Domains with hyphens often look spammy, especially if they contain many keywords.

Of course, it is possible to get high rankings with a brand new exotic domain, but it is more difficult.

2. You need a trustworthy website

A trustworthy website has easy to find contact information. Dubious websites do not have any contact info at all or they hide it. Make your contact information easy to find. List your full address on your website. 

The more information about your company can be found on your website, the more likely it is that it will be considered a real business.

Your website should have a privacy policy and terms and conditions (if applicable). Both should be easy to find.

3. You need trustworthy links

Even if you have a new domain, Google will trust your site if it has many links from other reputable websites.

Low quality links will damage your rankings, links from high quality sites will have a positive influence on the Google rankings of your site.

Links from reputable websites are by far the best way to show search engines that your website can be trusted.

If Google trusts your website then it will be much easier to get high rankings. Of course, your website still needs optimized web page content and good links.

*A great way to improve your link popularity which is directly related to your search engine ranking, is to take advantage of our FREE classified advertisement offer. We have "classifieds" on our four town websites SEE BELOW >>>>

They receive an enormous amount of visitors and are extremely well ranked in the top search engines - if you're not there you're missing out !! All you have to do is forward us 25 words about your business - a breeze surely!! Your classified advertisement will be linked to your website and can also have an email link on it if requested.

*This offer is only available for WWW Design clients

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